What was announced or recorded
China's broadcast regulator, the National Radio and Television Administration (NRTA), issued a notice dated 5 February 2024, 广电办发〔2024〕35号, 'Notice on Further Coordinating Development and Safety to Promote the Healthy and Prosperous Development of the Online Micro-Drama Industry', posted on the regulator's site on 6 June 2024. It set investment-based filing tiers effective 1 June 2024: a 'key' micro-drama (重点微短剧) is one with total investment of RMB 1,000,000 or more, or one a platform features on its homepage; an 'ordinary' micro-drama (普通微短剧) carries total investment from RMB 300,000 up to but under RMB 1,000,000; anything under RMB 300,000 is filed by the distributing platform itself rather than a provincial regulator.
What the documents establish
An earlier notice dated 27 December 2022, 广电办发〔2022〕345号, set out content-review duties and a crackdown on unregulated 'mini-program' dramas, but it created no investment-based tiers at all; the budget bands are new to the 2024 notice. A newer instrument, NRTA Order No. 16, 微短剧发展管理办法, published 30 July 2026 and effective 1 September 2026, formalises a three-tier classification in a proper departmental regulation rather than an internal notice, but its Article 5 delegates the numeric thresholds elsewhere, stating that the '分类标准' (classification standard) 'shall be formulated by the broadcasting authority under the State Council', rather than stating RMB figures in the regulation's own text.
Announced versus delivered
The RMB 300,000 and RMB 1,000,000 figures the industry treats as the rule live in a notice, not in the regulation that later codified the tiering concept; the numbers can be revised administratively without amending Order No. 16 itself. None of the documents opened for this dossier show a public, per-title budget disclosure from an export-facing producer stated in these RMB bands, so a direct comparison between the regulator's official tiers and what an exporting studio discloses about its own budgets cannot be made from primary sources at this time; that comparison remains unresolved rather than assumed.
What to watch
Editorially, the point to watch is whether the delegated 'classification standard' the 2026 regulation promises is ever published as its own numbered document, which would show whether the 2024 notice's figures survive unchanged or are revised once codification catches up with practice.
- Has the classification standard the 2026 regulation delegates been published as a separate, citable document?
- Do any export-facing producers disclose per-title budgets in RMB, USD, or any other stated currency and period?
- Does a platform apply the 2024 notice's thresholds to co-productions with a non-Chinese partner, or only to domestically financed titles?
A budget tier set by notice and a budget tier set by regulation are not the same instrument, even when they describe the same bands; the second can outlast changes to the first only if someone actually tracks which document currently governs the number.
Sources & evidence
www.nrta.gov.cn · Official source
Source date: 5 Feb 2024 · Checked: 16 Sept 2026
- States the RMB 300,000 / RMB 1,000,000 investment thresholds and the 1 June 2024 effective date for micro-drama filing tiers.
www.nrta.gov.cn · Official source
Source date: 27 Dec 2022 · Checked: 16 Sept 2026
- Establishes the predecessor content-review and platform-responsibility regime with no investment-based tiers.
www.nrta.gov.cn · Official source
Source date: 30 Jul 2026 · Checked: 16 Sept 2026
- Codifies a three-tier classification in a formal regulation while delegating the numeric thresholds to a separate standard.